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NRL CEO David Gallop has spoken specifically about adding teams in West Brisbane[26][27][28][29][30], Perth[29][31][32], Adelaide[32], the Central Coast[27][28][29], the Sunshine Coast[27][28][29] and Wellington, New Zealand[29]. Interest in gaining an NRL franchise has also come from Fiji [33]. Interest has also emerged from the Toowoomba & Darling Downs Region, a Rugby League heartland that has no team in the NRL or the Queensland Cup (since the unfortunate demise of the Toowoomba Clydesdales).

[edit] Structure

A Partnership Executive Committee administers the agreement between the Australian Rugby League and News Limited as well as making major financial decisions.[34] Three representatives from each party make up this committee. A National Rugby League Board, which is commissioned by the Partnership Committee and is composed of six delegates - three from each party - is responsible for administering the competition. Both bodies nominate a Chairman to lead each board for a term of 12 months on an alternating basis.[34]

The National Rugby League markets the premiership on behalf of the clubs as well as organising the draw and finals matches. When the draw is finalised, teams are responsible for controlling and organising their assigned home games. Clubs each have their own organisational structure but are also bound to the National Rugby League by a common set of rules in club agreements.[34]

[edit] Competition format and sponsorship

[edit] Regular season

As rugby league is a winter sport in Australasia, the NRL premiership season usually begins in early March following a brief series of trial matches. Games are then played every weekend until the end of September. In most rounds, two matches are played on Friday night, three on Saturday night, two on Sunday afternoon and one on Monday night.

There are currently sixteen clubs in the National Rugby League. Teams are divided into two equal pools of eight at the completion of each season, with each pool of equal strength based on that season's results. During the course of the regular season (which lasts until August) each club plays a total of two games against each team in the opposite pool, once at their home stadium and once at that of their opponent's for a total of sixteen games for each club. Teams play six of those seven others in their own group just once during the season, and play the remaining club twice. This results in each team playing 24 games, with two byes in the 26-week regular season, for a total of 192 games.

Teams receive two competition points for a win, and one point for a draw. The bye also receives two points; a loss, no points. Teams on the ladder are ranked by competition points, then match points differential (for and against) and points percentage are used to separate teams with equal competition points. At the end of the regular season, the club which is ranked highest on the ladder is declared minor premiers.

[edit] Finals

The NRL trophy is awarded to the winner of the Grand Final

The eight highest placed teams at the end of the regular season compete in the finals series, which is contested using the McIntyre Final Eight System. This system has been used for every NRL season with the exception of the first, in 1998.[35] The system consists of a number of knockout and sudden-death games between the top eight teams over four weeks in August and September, until only two teams remain. These two teams then contest the Grand Final, which is usually played on the first Sunday of October. In the first week of the finals, the top four seeds play at their respective home grounds. In week two, matches are played within the home city of the two lower seeded winning teams from week one. In week three, teams play within the home regions of the two seeded winning teams from week one.

The NRL Grand Final is one of Australasia's major sporting events, typically attracting large attendances and high television ratings. The game itself is usually preceded by an opening ceremony featuring entertainment from well-known Australasian and international musical acts. The Prime Minister of Australia is also usually on hand for the trophy-presenting ceremony. In 1998 the Grand Final was held at the Sydney Football Stadium. Since then, it has been contested at Stadium Australia, which was the primary athletics venue for the 2000 Olympic Games in Sydney.[36] The first year it was held at Stadium Australia, the NRL Grand Final broke the world record for attendance at a rugby league game. In June 2006, the NRL announced that the Grand Final will continue to be held at the Stadium until at least 2012, after which the possibility of the game being moved interstate will be considered if certain circumstances arise.[37]

The Grand Final has traditionally been played on Sunday afternoons, but between 2001 and 2007 the Grand Final was played at night, in order to coincide with the primetime period on television. Because this meant that the game finished late at night, the NRL feared losing younger audiences. From 2008, a compromise was reached between official broadcaster Channel 9's preferred starting time of 8 pm and the traditional starting time of 3 pm, with the Grand Final beginning at 5pm AEST.[38]

The winning team of the grand final is presented with the NRL trophy, which is based on the former premiership trophy, the Winfield Cup. In addition, members of the winning team are presented with premiership rings.[39] The player judged to be the man-of-the-match by the Australian national team selectors is awarded the prestigious Clive Churchill Medal.

[edit] Sponsorship

The Telstra Premiership logo.

The NRL and its clubs receive significant revenue from sponsorships, with sponsors' logos appearing on most parts of players' and referees' uniforms, the playing surface and even the ball itself. Since 2001, the National Rugby League premiership has been sponsored by Telstra and known as the 'NRL Telstra Premiership'; in earlier seasons, it was simply known as the 'National Rugby League'.[40]

The Telstra Premiership has had three competition logos since 2001. The first, lasting only through the 2001 regular season, was the Telstra logo with an elongated circle enclosing the word Premiership. From the Finals series of 2001 through to the end of 2006 the logo was based around the shape of a football, with the words Telstra Premiership on respective lines along the bottom, culminating with a small football similar to the one in the official NRL logo. The main colours were blue and orange, the corporate colours of Telstra. The company worked with the NRL to create the current logo (pictured) for the 2007 season onward as part of a new sponsorship deal. This new logo is quite similar to the original National Rugby League emblem.